I began a Design/Marketing internship at Taylor Corporation's Innovation Center and have worked on several terrific projects. Those projects range from social media campaigns to identity and branding to consumer market field research.
In this gallery I highlight two different projects. First, adding a little extra *oomph* to the Taylor Innovation Center identity. I asked myself what do we do that makes us innovative and I came up with four areas we master in order to be innovative: we listen, we think, we create, and finally we communicate those ideas.
Second, I created a Facebook campaign for the month of November called "Thanks & Giving Back Month". Throughout the month our Facebook page featured stories about what each intern is thankful for and how they give back to the community. In addition to creating the idea behind the campaign, I also designed the look and feel of our Facebook page and it's posts throughout the duration of the campaign.
Lastly, I directed a stop-motion video that is used as an introduction to the Innovation Center. I developed the storyboard and the idea behind the video. This video blends the branding elements I implemented with fun attitude of the interns!